I love that we are enablers of the Internet of Things. A smart appliance is only as good as the electronics that are inside of it.
Working to make homes more intelligent, more digital, and more connected, Terrence Murphy is Director of Business Development for TE Connectivity (TE) Appliances. For the Internet of Things, or IoT, space, Terrence focuses on the connected home, and how TE products can help the consumer optimize product efficiency to save them money and time. Terrence points out that unlike other applications, every consumer has at least one major appliance. His role is to visualize the entire home ecosystem and to recognize the barriers to entry for new technologies, as well as the enablers. Terrence enjoys working and living in the Silicon Valley, which he sees as “a hub” of companies who are pushing the boundaries of innovation. Evidence of the connected home can be seen in Terrence’s own residence in the form of Google Nest and smart plugs. At TE, he is eager to reach the next level for smart products: control and monitoring.
What experiences shaped your career?
My personal experiences have been shaped by a desire for constant learning. I believe that with each new experience, there is an opportunity to build your library of knowledge. The real key is to recognize opportunities and challenge yourself to seize them. I was fortunate to work under different leaders who truly cared about learning and allowed me to broaden my career.
Please describe the current state of IoT.
The connected home market space is still very much in the development phase. It presents connectivity capabilities that include just about every possibility. We are moving from being connected to being smart. People want appliances that save them time and money. Any business that can fulfill these needs will find success.
In the push toward “Smarter Energy & Products”, how do you stay current?
I stay current with anything and everything; reading blogs, doing research, learning about companies, and going into brick and mortar stores. It’s important to look for the types of products that are actually on the shelves since shelf space is a valuable commodity. This is a good indicator of what is going on in the market and who is winning.
What is your management style and how does it impact customers?
I have a hands-off management style. I provide direction, but then I encourage people on my team to develop on their own to maximize their Individual skills. My job is to look for opportunities for everyone on my team to develop. I always ask myself: Am I challenging them enough?
How do you design or integrate products with the larger ecosystem in mind?
Once the capabilities are embedded in the products, the most important feature in the consumer space is that the products are easy to use and manage. Seamless interface is needed to connect with devices, and the devices need to connect with each other. It’s important to not over complicate products or the mass market won’t adopt them. Consumers just want to know that an appliance works.
We are moving from being connected to being smart. People want appliances that save them time and money. Any business that can fulfill these needs will find success.
- Terrence Murphy,
- Director of Business Development